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What costs are not covered under the Singapore Edge Grant?

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A guide to Singapore government grants

7 min read

Grant

AssistAI in Pepper Cloud CRM: AI reporting, automation, and customer support

9 min read

Sales and Marketing

AI CRM comparison guide: Choosing the perfect fit for your business in Canada

8 min read

Sales and Marketing

A comprehensive guide to channel integrations and their features

21 min read

Sales and Marketing

Latest Posts

Grant

What costs are not covered under the Singapore Edge Grant?

The Singapore EDGE Grant does not cover every business expense. Learn which costs, including GST, maintenance, certain equipment and pre-application expenses, may be excluded, how software and professional services are assessed, and what to check before committing to a project.

Product Update

New features: Block conversations, AI agent templates, carousel templates, and more

Discover the latest Pepper Cloud AI CRM updates, including blocked conversations, WhatsApp carousel templates, AI agent templates and AI conversation summaries to help sales and support teams manage customer interactions efficiently.

Product Support

How to set up WhatsApp carousel templates in CRM?

Create WhatsApp Carousel Templates in Pepper Cloud without writing API code. Learn how to build cards, add images or videos, configure buttons, preview templates, submit them to Meta for approval, and send approved carousels to customers.

Grant

How to apply for the EDGE Grant in Singapore: Complete guide

Learn how to apply for the EDGE Grant in Singapore, from checking eligibility and choosing the right activity to preparing documents and submitting your application. Understand funding limits, approval timelines, common rejection reasons and how to claim reimbursement after completing your project.

Grant

How long does EDGE Grant approval take in Singapore?

The EDGE Grant approval timeline in Singapore depends on your chosen business activity and vendor.Learn how long approval takes, track your application, understand common reasons for delays or rejection, and discover how to reapply and plan your project while avoiding unexpected costs.

Sales and Marketing

WhatsApp automation guide: working, use cases & best practices

WhatsApp automation helps businesses respond to enquiries, assign conversations and manage follow-ups. Explore how it works, how to set up sales workflows and practical use cases for retail, appointments and support. Learn best practices for messaging, human handovers and measuring workflow results.

Sales and Marketing

How to use WhatsApp for sales: A complete Guide

WhatsApp for sales helps businesses connect with prospects, answer questions and guide buying decisions. Learn how to set up your business profile, organise leads, automate replies, personalise follow-ups and build a sales funnel to convert leads, increase sales and encourage repeat purchases.

Sales and Marketing

WhatsApp customer support automation: 8-step setup guide (2026)

WhatsApp customer support automation answers routine enquiries, collects customer details and routes complex issues to human agents. Learn how to set it up step by step.

Sales and Marketing

WhatsApp chatbot: The complete guide for 2026

A WhatsApp chatbot helps businesses automate replies, capture leads, manage enquiries, and support customers. Learn how WhatsApp chatbots work, how to build one in six steps, industry use cases, common mistakes, best practices, and how to improve performance with AI and human support.

Sales and Marketing

WhatsApp customer engagement: How to engage & nurture customers

Learn how to improve WhatsApp customer engagement through relevant messages, customer segmentation, timely follow-ups, and automation. Discover practical ways to nurture customers, measure engagement, and provide effective support throughout the customer journey.

Sales and Marketing

How to boost revenue & repeat purchases on WhatsApp?

Learn how to boost revenue on WhatsApp through personalised messaging, sales automation, timely follow-ups, relevant product recommendations, and customer re-engagement. Discover practical ways to turn WhatsApp into a sales channel that also encourages repeat purchases

Sales and Marketing

How to capture contacts & grow your WhatsApp audience

Learn how to capture contacts and grow your WhatsApp audience through website CTAs, QR codes, social media, ads, and useful content. Discover how to segment contacts, build engagement, avoid common mistakes, and turn WhatsApp contacts into meaningful customer relationships.